Disaster recovery
Cockroach Labs - 2025
End-to-end design for a new feature, Physical Cluster Replication (PCR), a disaster recovery protocol that enables customers with two data centers to survive a regional outage by pairing two database clusters together.
Multiple enterprise customers successfully using PCR in production
Unlocked $20M+ in revenue opportunities with this feature
Case study coming soon
Cluster health metrics
Cockroach Labs - 2025
Initiated an effort to fix a years-old pain point and make the Cluster overview page useful. Defined a framework for what belongs on the Cluster overview page, getting buy in from Design, Product, and Engineering. Implementation in progress.
Made top 3 workload health metrics available at a glance
Created consistency across cluster plan types
Established benchmarks to measure post-launch impact
Price update
Cockroach Labs - 2024
Partnered cross-functionally to reshape the pricing approach and translate it into a clear, trustworthy user experience. Initially brought in to update the billing UI, I identified risk in assumption-driven decisions and advocated for customer validation, stepping in to lead rapid research.
Customer adoption of new pricing model that improved margins
Facilitated alignment between 4 PM owners and 2 engineering teams
New prices rated fair and transparent by all interviewed customers
Component library
Appnexus - 2020
Managed the component libraries serving application teams across the platform. Prioritized and drove a multi-track roadmap spanning UX debt reduction, component adoption, and technical modernization
Established prioritization frameworks delivering 85% of incoming component requests while completing 70% of scheduled technical improvements
Reduced UX debt by 30% through component audits, redesign initiatives, and strategic backlog management
Campaign blockers
Appnexus - 2019
Led the redesign of campaign diagnostics to help ad ops Users self-serve troubleshooting and reduce support dependency. Translated an internal support workflow into a scalable product experience by aligning technical systems, UX strategy, and User needs across complex campaign configurations.
Reduced campaign blockage support tickets by 10%
Led cross-functional discovery to transform a 25+ step internal troubleshooting script into a customer-facing workflow
Developed a high-density monitoring pattern for speed and comprehension
